Dr. Enrique Enguidanos – Founder and CEO

Dr. Enrique Enguidanos has over 20 years of clinical experience in Emergency Medicine, much of this time also serving in organizational and systems management roles. For well over a decade he has developed and fine-tuned systems of care and community management systems that have proven very effective for frequent utilizers, and that is now organized in a manner that allows CBCS to continuously reproduce care results across varying communities and health care systems.


Pauline Proulx – Executive Director

Pauline Proulx joins the CBC Solutions team after serving as the executive director of the Evergreen Chapter of the ALS Association. In this role, she led an organization that provides care and support to people with amyotrophic lateral sclerosis (ALS, also known as Lou Gehrig’s Disease) and their families in four Northwestern states. During her service at the ALS Association, Proulx’s leadership was crucial in helping the organization work through the Covid 19 pandemic, keeping patient care at a high level while ensuring the financial stability of the organization.

Proulx has spent more than two decades in non-profit organizations, in communications, operations and fundraising roles. Before joining the ALS Association, she was director for Services and Development at the Washington State Medical Association, where she led a team of association professionals that managed the operations, education and business for a variety of specialty-medicine groups.

A graduate of California State University-Fresno, she lives near Seattle.



Chris Rudd- VP of Marketing and Sales

Chris Rudd has over 20 years of experience in business development, consulting, marketing, and advertising in multiple industries. Chris thrives on focused strategies that deliver inquiries, opportunities, and sales. Chris’s background also includes extensive work in interactive marketing, including web management, web optimization, and paid search. Chris enjoys tennis as well as attending musical theatre shows (often that involve his daughters).